Startup Advisory & Support Fixed-Fee Engagement

Go-To-Market Advisory & Support

Overview

A strategic assessment and planning engagement focused on helping manufacturing and logistics startups develop and execute effective go-to-market strategies.

Key Components

1. Market Analysis

   • Target market segmentation

   • Competitive landscape review

   • Value proposition assessment

   • Channel strategy evaluation

2. Sales Strategy Development

   • Sales process design

   • Pipeline development planning

   • Account targeting methodology

   • Sales tools assessment

3. Marketing Planning

   • Marketing channel evaluation

   • Content strategy development

   • Lead generation planning

   • Brand positioning review

4. Implementation Planning

   • Resource requirements analysis

   • Timeline development

   • Budget planning

   • Success metrics definition

Engagement Structure

• Duration: 3 weeks

• Week 1: Market research and data collection

• Week 2:

  • Strategy development

  • Initial planning

• Week 3:

  • Plan finalization

  • Documentation

  • Virtual executive presentation

Deliverables

1. Market Strategy Document

   • Market analysis report

   • Competitive positioning

   • Target customer profiles

   • Value proposition statement

2. Implementation Plan

   • Sales strategy roadmap

   • Marketing plan

   • Resource requirements

   • Budget projections

3. Executive Presentation

   • Strategy overview

   • Implementation approach

   • Success metrics

   • Next steps